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California Forever Dares To Dream Again
If we can't get this approved, what are we even doing?
Oct 14
•
Michael Natelli
18
3
7
September 2025
Recovering Our Humanity
And building the arenas where we can.
Sep 11
•
Michael Natelli
8
1
5
September 5 City Building Jobs Issue: 28 Opportunities Worth Your Time
Our biweekly look at job opportunities across the city building landscape.
Sep 5
•
Michael Natelli
1
Software & Hardware Pt. 5: Telling The Stories of More Cities
There's more out there than just the superstar and trendy places like New York, Nashville, and Austin. Urbanists need to help America learn fall in love…
Sep 2
•
Michael Natelli
1
August 2025
Software & Hardware Pt. 4: Cities as Aspirational in Culture
If people don't see living cities as something to aspire to and get excited about, they won’t choose them.
Aug 14
•
Michael Natelli
6
5
July 2025
Software & Hardware Pt. 3: Proof of Concept
Ideas are only as valuable as their ability to come to life.
Jul 20
•
Michael Natelli
1
Software & Hardware Pt. 2: Spotlighting Ideas
Pulling each idea into view so it can shine, and win, on its own.
Jul 11
•
Michael Natelli
Software & Hardware Pt. 1: The Story That Builds the Urbanism Movement
Urbanism works when its story is inviting, repeatable, and clear enough to survive distortion.
Jul 1
•
Michael Natelli
3
1
1
June 2025
The Software & Hardware Framework for Marketing Urbanism
The six things urbanism must do to both grow its reach and rekindle America’s love for cities.
Jun 24
•
Michael Natelli
11
3
6
Esmeralda Shows Us How to Sell Urbanism
Stop pitching zoning and bike lanes. Start inviting people into a way of life.
Jun 17
•
Michael Natelli
4
6
2
Winning the Urbanism Meme War
What people assume we’re saying matters just as much as what we’re actually saying.
Jun 10
•
Michael Natelli
6
1
With the Right Target Audience, a City Sells Itself
Tourists, sports leagues, and splashy headlines won’t build your city. Residents will.
Jun 3
•
Michael Natelli
12
2
6
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